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Strategic Marketing Leader — Dubai

ARNABGHOSH

24+ years building and repositioning marketing functions inside real estate, proptech and financial services brands across the UAE and Europe — from ground-up brand launches to global marketing & PR strategy for multi-jurisdiction businesses.

24+ YrsMarketing & Comms Leadership
9Brands & Companies Led
MCIM · MBAUniversity of Wollongong
Dubai, UAEOpen to Senior Leadership Roles
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Positioning

Qualified, dedicated and results-driven marketing leader with a track record of turning strategy into revenue — building brand architecture, PR engines and marketing operations from scratch, and scaling them across jurisdictions, cultures and market cycles.
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Experience

MAY 2025 — PRESENT
CURRENT
Head of Marketing
Marquis Developers, Dubai
  • Refined brand strategy and established brand guidelines across the business.
  • Built marketing strategy spanning traditional and digital media.
  • Trained staff on brand ambassadorship; appointed and media-trained a company spokesperson.
  • Ran everything from in-house sessions to gala project launches, driving active PR engagement.
APR 2024 — APR 2025
Head of Marketing
TRPE Real Estate, Dubai
  • Developed company-wide policies for smoother operations and internal communication.
  • Set up a dedicated luxury specialists' division within the brokerage.
  • Re-structured CRM workflow for transparency and easier reporting.
  • Built a performance evaluation and professional development matrix.
MAY 2022 — DEC 2023
Global Head of Marketing & Communications
ARIA Capital Management, Dubai
  • Delivered 20% ROI growth through effective market segmentation across jurisdictions.
  • Built the brand architecture for the parent brand and sub-brands, and led its PR strategy.
  • Developed a marketing funnel for high-quality lead generation and streamlined global internal comms.
  • Launched a new mortgage business unit in the UAE while ensuring regulatory adherence in each market.
JUL 2021 — MAR 2022
Head of Marketing & Communications
Prime Estates Real Estate, Dubai
  • Led a cross-functional team to stand up operations for a new luxury real estate brand.
  • Built brand strategy and identity, and all marketing collateral, from scratch.
  • Recruited and managed the marketing team; appointed agencies and freelancers.
  • Implemented marketing automation and CRM across Marketing, Sales, Finance and Admin.
JAN 2019 — JUN 2021
Head of Marketing & Business Development
GP Solutions, Dubai & Vienna
  • Launched the concept of shared micro-mobility in Dubai, securing key public and private partnerships.
  • Achieved rapid market penetration, reaching the 2nd-largest market share in Europe within weeks.
  • Managed advertising and PR across the UAE and Europe.
  • Built the pitch deck that helped attract Series A investment for expansion.
FEB 2018 — NOV 2018
Head of Marketing & Communications
Vincitore Real Estate Development, Dubai
  • Re-engineered marketing operations for efficiency and expanded the channel partner network via B2B promotions.
  • Introduced marketing automation and initiated a bespoke in-house CRM system.
  • Ran global roadshows to reach key target markets.
OCT 2014 — DEC 2017
Marketing & Sales Manager
Oriental Pearls Real Estate Development, Dubai
  • Owned all marketing initiatives — events, scale models, VR/AR, digital and print — across UAE and China-facing campaigns.
  • Developed comprehensive global marketing and sales strategy plus pricing and escalation strategy.
  • Planned the full workflow for a custom-built ERP spanning lead management, invoicing and CRM.
JUN 2013 — JUL 2014
Marketing & Communications Manager
Flash Properties, Dubai
  • Introduced digital media to the marketing mix, driving 300% revenue growth through targeted outreach.
  • Set up a new Developer Marketing division and launched two off-plan projects, reviving one previously abandoned.
Early Career — Flash Properties, Dubai (Jun 1999 – Jun 2013): 14 years building foundational experience across marketing, PR, communications and sales spanning retail to industrial sectors, completing professional sales training and earning multiple performance awards along the way.
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Core Strengths

Strategy & Leadership

  • Strategic Planning
  • Leadership
  • Decision-making
  • Resource Allocation

Execution & Delivery

  • Project Management
  • Problem Solving
  • Analytical Thinking
  • Cross-functional Collaboration

Communication & Influence

  • Negotiation
  • Public Speaking
  • Team Management
  • Communication
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Education

Master of Business Administration
University of Wollongong · Sep 2003 – May 2005
Major in Integrated Marketing Communications · Final Grade: Merit
Bachelor of Science
Excelsior College · Sep 1995 – Jun 1999
Major in Management Information Systems · Final CGPA: 3.20

Continuing Professional Development

  • Certified Public Speaker — Public Speakers University, UK
  • Advanced Google Analytics — Google Analytics Academy
  • Social Media Marketing Diploma — Shaw Academy, Ireland
  • Digital Marketing Diploma — Shaw Academy, Ireland
  • Video Production — SAE Institute, Dubai
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Languages

English · Fluent
Hindi · Native
Bengali · Native
Urdu · Fluent
French · Conversational
German · Conversational
Arabic · Basic

Projects Managed

  • Brand Identity Creation
  • ERP & CRM Development
  • Website Development
  • Corporate Re-structuring
  • Product & Brand Launches
  • Events & Exhibitions
  • Corporate Video Production

Let's Build
Something Bold.

Open to senior marketing leadership conversations — CMO, Head of Marketing & Communications, or equivalent roles across real estate, proptech and financial services.

Portrait of Arnab Ghosh